Sales and Marketing in Dynamics 365 Business Central.

Debtors often demand delivery date commitments for certain sales orders. Dynamics 365 Business Central makes it easy for you to meet them with a clear conscience. Based on the known and expected availability dates of an item, Dynamics 365 Business Central automatically calculates the delivery dates that can be promised to the customer.

When you enter a desired delivery date in a sales line, this date is used as the starting point for the following calculations:

• Desired delivery date – Transport time = Planned goods issue date
• Planned goods issue date – Warehouse lead time = Goods issue date

In the context of sales opportunities, you can assign various tasks and thus distribute them among your employees.

With Dynamics 365 Business Central, you can easily plan the sales of your items and, based on this, control your orders, avoiding out-of-stock situations. Finally, you can see if the item is about to go out of stock and when it should be replenished.

Dynamics 365 Business Central forecasts future sales based on past sales history. This forecast takes place at item level. In the “Item Planning” section, a diagram is displayed showing the estimated sales of this item in the coming period.

With a blanket sales order, you agree with your customer on a larger purchase quantity of articles, which is delivered in several smaller shipments. Microsoft Dynamics 365 Business Central offers you the possibility to clearly display blanket sales orders including all details of the invoice, delivery and billing.

Dynamics 365 Business Central offers the possibility to manage business interactions with your customers and suppliers directly in Microsoft Outlook (Outlook client integration).

This means that your Outlook window will also contain Dynamics 365 Business Central functions by automatically displaying data on customers and suppliers in a split window for a mail. You can also create and send documents such as quotations and invoices from Outlook.

You can easily process customer returns with Dynamics 365 Business Central. Review posted items, enter returns agreements, post returns documents, enter replacement items and calculate restocking fees.

In Dynamics 365 Business Central, you can easily map a direct delivery from one of your suppliers directly to one of your customers. When you create a sales order using the direct delivery feature and then create a purchase order, the customer is already automatically specified in the Ship-to field. So you can instruct the supplier to send the goods directly to the customer.

With the app Anveo EDI you exchange data with ease

• with customers (e.g. orders, invoices, credit notes, shipping notifications, article data, availability, prices),
• with partners (better business relations through automated processes),
• with suppliers (e.g. order processing, order confirmations, availability or delivery notes) or
• between sites/clients (e.g. financial data and item information).

You can easily document the communication between your salespeople and existing or potential customers using Dynamics 365 Business Central. This gives you an overview of the sales and marketing activities you have directed to your contacts and can improve your future business interactions with them.

Contact-related activities include:

• meetings
• letters
• documents (app)*
• e-mail exchange**
• phone calls
• sales opportunities

*Documents (App)
For professional document management, we offer you an interface to third-party software. For this purpose, we work together with partners such as d-velop (App d.3) or Continia (App Document Capture).

Continia Document Capture
With this tool you can scan all types of documents, extract, register and archive OCR data. PDF files are – if desired – downloaded directly from specified e-mail addresses and processed with OCR technology. This process runs automatically – i.e. without any action by the user. Paper documents are scanned by desktop or network scanners and processed in the same way.

d.3ecm
D3.ecm is a document management system that allows you to organize printed receipts from your enterprise applications, paper receipts, business-related and verifiable e-mail and much more.

**E-Mail exchange
Dynamics 365 Business Central can work with Microsoft Exchange Online to keep a log of incoming and outgoing messages. You can view and analyze the contents of each message in the Interaction Log Entry table.

Sales pricing is flexible in Dynamics 365 Business Central. Finally, they can be designed using various models such as:

• standard prices (determined per item on the “item card”)
• different price agreements for certain debtors/groups (customer-related on the “customer card”)
• individual price agreements with major customers (order-related on the page “Sales prices” > “Special prices and discounts”)
• Time-limited prices with a start and end date
• (Individual) sales line or invoice discounts

The special prices can be set up using a wide range of options – such as

• campaign
• article variant
• unit of measurement
• minimum quantity purchased
• order date
• currency

In Dynamics 365 Business Central you can create sales opportunities. They must be associated with a salesperson and have a contact to track potential sales. Typically, you create opportunities through specific contacts (“Create Opportunity” action under “Contacts”) or salesperson (“Create Opportunity” action under “Salesperson”).

You create a sales order when a customer purchases goods from you. You can create this manually or from a sales quotation. You can then send the sales order from Dynamics 365 Business Central to the customer to confirm the purchase. Unlike a sales quotation, the sales order in the ERP system is embedded in the overall procurement logic. This means that an inventory check is performed to check if there is enough goods left, purchasing is informed if new goods are needed, logistics is informed, etc.

It is also possible in Dynamics 365 Business Central to process the order in partial deliveries.

You use a sales quotation to capture your offer to your customer and offer specific products under specific delivery and payment terms. You can then send the sales quotation to the customer from within Dynamics 365 Business Central to communicate the quotation to them.

If your customer does not accept the quote directly, but makes a counter-proposal, you can modify the sales quote as needed and resend it. If the customer accepts the quotation, you convert the sales quotation into a sales invoice where you post the sale.

Depending on the webshop system you use, we will be happy to work with you to develop an individual interface to meet your requirements.

As part of campaign management, you first define the segment. This is all the contacts you want to interact with as part of the planned campaign. In the above example, this means all trade fair visitors who have given you contact details and are interested in your new product. You therefore group these people together as a target group in a so-called segment.

After you have decided which segment the campaign should cover, set the start and end date.

In addition to the segment and the time period, you have the option to customize the prices and, if desired, specify a discount percentage that the customer will receive on the individual items. However, since not every campaign contains a price, this specification is not mandatory.

It is possible to manage sales opportunities within campaigns.

Create activities for your campaigns in Dynamics 365 Business Central to assign them to the appropriate salesperson.

You can access Dynamics 365 Business Central from any device. You can do this via the responsive Modern Client or, even better, via the software’s Universal App. This gives you the ability to access all functions on the go, navigate through your business data, view current charts and KPIs, or even send sales quotes and invoices via email.

Anveo’s Mobile Sales App gives your field staff quick and easy access to data while on the move. And even offline. With the mobile connection, they have direct digital access to customers, orders and prices. In addition, the sales conversation can be supported digitally (e.g. through digital product catalogs, noted articles, joint order creation).